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B2C/B2B Customer Portal with Product Configurator

Crafting a headless eCommerce product configuration and packaging software to facilitate back office workflows

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PROJECT IN BRIEF

Client

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Global construction materials manufacturer leading the industry for 90+ years

Industry

Manufacturing

Supply chain

Services

From-scratch software engineering

Integrations

Functionality upgrades

Platforms

ecommerce case study bigcommerce logo


Packaging is a big deal, always. In this case, it was literally the core of the client’s B2B/B2C eCommerce platform. A robust product configurator was meant to simplify back office routines. 100% our call!

Alongside automating PDF generation, submittal packaging, and product customization, the resulting solution also provides limitless serverless capacities for project and file management. Low-maintenance, headless, fits just right.

PROJECT BACKGROUND

Operational blockers

The client’s eCommerce infrastructure in place lacked critical B2B functionality and data storage facility to support the full cycle of product configuration and logistics.

To put these workflows on reliable rails, the client opted for BigCommerce as their operational core.

CLIENT’S OBJECTIVES

Obtain a unified source of truth enabling automated document generation, product customization, and submittal packaging capabilities. Besides, the solution was supposed to smoothly navigate users through a load of marketing materials and company details.

CHALLENGE

Default system restrictions

1. Given that BigCommerce doesn’t provide storage and API-enabled data communication, we’ve ended up using serverless AWS to handle the job:

• Amazon S3 now hosts documents and associated data

• Amazon DynamoDB saves configured customer projects

2. Flexibility was critical for the submittal package generator, as it was meant to support multiple fields for product search and configuration. Yet, BigCommerce by default has custom fields only, without an option to repurpose them.

To reset the field types and roles, we’ve applied a custom prefix system while configuring the Catsy mapping to support the new functionality.

3. To fully meet the client’s special requirements for PDF document layout, the team was to build the TXT to PDF conversion functionality from the ground up, rather than implementing external services.

VENDOR COMPETITION WIN

While researching and interviewing prospective contractors, the client was impressed by our team’s grasp of headless composable architectures.

Amitech Group’s 100% repeat customer rate, alongside proven certification and partnership with BigCommerce, helped win over the client’s loyalty in advance.

SOLUTION

Composable SaaS platform

From the ground up, the team has created a headless Next.js-based storefront running on BigCommerce. The solution features an intuitive user interface providing account details, addresses, product lists, documents, and projects.

The major module, the submittal package generator, helps the client’s customers select the required item modifications, sizes, and combinations via product bundling, anchoring, and support system configuration.

INTEGRATIONS

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Strapi CMS

Manages the website static pages

integration catsy logo
Catsy PIM

Handles product details and images

integration bundleb2b logo
BundleB2B

Extends BigCommerce core with B2B capabilities

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Elasticsearch

Powers full-text real-time product search

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DynamoDB

Stores the user’s saved projects and documents

ENGINEERING STACK

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TECH UNDER THE HOOD

BigCommerce, BundleB2B, Catsy, PeopleSoft, AWS Lambda, AWS S3, AWS EC2, AWS ECS, Strapi


Next.js, Node.js, Tailwind CSS, Headless UI, REST API, GraphQL

“Initially, the client was thinking of a minimalistic product search and filtering platform. But then they realized their customers were going to need to download additional documents and save their packages to personal accounts.

Since the submittal package generator wasn’t an out-of-the-box BigCommerce functionality, we went headless instead of Stencil.”

Michael Ulasevich
Michael Ulasevich
Full-Stack Developer at Amitech Group


FEATURE HIGHLIGHTS

  • Dynamic PDF generator
  • Submittal package constructor
  • Catalog with multiparameter search and filtering
  • Product attributes manager and configurator

WORK DONE

  • The client’s existing infrastructure audit
  • eCommerce software development
  • Internal and external platform integration
  • The solution core functionality upgrades

Results

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Fully functional headless B2B eCommerce solution built from scratch

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Consistent product attributes management and configuration

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Custom product package generation capability

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Scalable serverless file and project management

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Stable Core Web Vital Metrics-powered performance

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Custom-built TXT to PDF conversion functionality

FURTHER FUNCTIONALITY IMPROVEMENT

  • Feedback-driven UI/UX updates
  • PDF generator fine-tuning
  • CMS replatforming to Builder.io

THE UNDERLYING MASTERY INGREDIENTS

Engagement model

Dedicated Team, Time and Materials Not to Exceed Basis

Team composition

  • 2 Full-Time Full-Stack Software Developers
  • Part-Time Full-Stack Software Developer
  • Product Management Director on the client’s side

Methodology

KPI: Stable Core Web Vital Metrics

  • Largest Contentful Paint
  • First Input Delay
  • Cumulative Layout Shift

Access control

The team has implemented a custom authorization flow, thus allowing to distinguish guest users from registered customers. The solution’s major package and project generation functionality is exclusively available as one checks in

Infrastructure security

  • BigCommerce-Certified Tier 1
  • Amazon Web Services

Scalability

  • BigCommerce-enabled at the backend
  • AWS ECS-based at the storefront

Last updated: April 15, 2024

ABOUT THE AUTHORS

Michael Ulasevich
Michael Ulasevich
Full-Stack Developer at Amitech Group

Does the whole back-to-front heavy-lifting and juggles tormented challenges with eye-opening maneuverability, as hard work looks good on him.

Darya Korsak
Darya Korsak
Content Creator at Amitech Group

Democratizes those royally sophisticated tech phenomena by means of concise copy and occasional wit.

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